Management - Gaby Alvarez // Sam Chapman

The history of pop music is one of reinvention, littered with instances of people who, cut off from resources, from representation, have turned inward, mined themselves and remade culture in their own image. Musical cum cultural movements like hip-hop, dance music, and punk all began like that: untutored kids deconstructing the music of the time and reassembling the pieces into a world in which they could see themselves.

And so the story goes with PARISALEXA, Seattle’s premiere triple hyphenate—singer-songwriter-producer—who continues to forge her own brand of R&B tinged pop with the raw materials of the past.

Born into an artistically-inclined family, PARISALEXA (real name: Paris Williams) began developing almost immediately. “I started singing...when I was born” she insists, recounting a family story about her ability to hum as an infant. That preternatural humming turned into singing, then harmonizing with the radio, then writing her own songs and performing them for friends and family at the hair shop and in living rooms. Her growth was aided by the music that inundated her young life: her parents’ jazz, R&B and pop records. “My mom says she listened exclusively to Destiny’s Child when she was pregnant,” she says laughingly.

But it was an aunt that set a sixteen-year-old Paris firmly on the path to becoming a musician when she gifted her niece a BOSS RC505 looping station. Initially, the gift was a disappointment--she wanted cash--but at the last minute, Paris decided to bring the station with her on a month-long trip to Denmark, leaving the instruction manual at home. That month, in the cold and dark, she began teaching herself to use it. She learned how to record and layer her vocals and how to create beats using handclaps and pencils on tabletops. Slowly, she taught herself how to make music that sourced its materials from the traditions of her youth and reshaped them into something new.

When she returned from her trip, she began writing songs in earnest. Stints at Berklee and Grammy songwriting camps honed her instinct for song structures and helped her produce slicker, hard-hitting songs, most notably the bouncing kiss-off anthem “Like Mariah.” She also began utilizing songwriting as a way of dealing with the tumult of growing up. “There’s so much in life that I can’t seem to wrap my head around, and music helps me to come to terms with them,” she explains.

Now, PARISALEXA has emerged fully-formed with her debut EP Bloom, which chronicles the course of a relationship—from its genesis to its greatest heights to its end and the resulting exercise in self-love.

“For me, Bloom is all about growth,” she says. “My mom always says ‘bloom where you’re planted.’ I didn’t understand it before, but now I feel like that’s exactly what I’m doing. My growth as an artist, as a person, is on display.” Bloom is an EP about growing up, falling in love, and dealing with the outcomes of both. “Sometimes you have a comfortable place to grow,” says Paris, “but sometimes you’re a flower blooming in the crack in the sidewalk. And that’s ok.”